Be Grateful for your Customers

Do you have a loyalty program? If not, you might be one of those people that believes the E-Trade baby is really talking. Okay, that’s not fair.That E-Trade baby is convincing. Regardless, as a business  you should be grateful for your customers. The best way to show that is through loyalty. Loyalty is great because it translates – like many things – in business as it does in life. When there is a confluence of relevancy in this... [Read More...]

Good Things are Coming

Last week, I was at the Mid America Truck Show.  I noticed a distinct difference in the general rhetoric I have recently heard from my cohorts in the transportation industry. The last couple of years have been arduous for anyone looking to increase their business. This is especially true in an industry that has seen a 40% decline in business. Yet, I was reminded of the optimism of this great country, because I heard almost everyone utter the sentiment... [Read More...]