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	<title>Hand-Raiser Marketing &#187; Blog</title>
	<link>http://hand-raiser.com</link>
	<description>Connecting Buyers to Relevant Brands</description>
	<lastBuildDate>Wed, 21 Jul 2010 17:02:58 +0000</lastBuildDate>
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		<title>Direct-Response Digital &#8211; Mobile</title>
		<description><![CDATA[You may have thought that the direct-response digital series had lost some steam. Au contriare, mon frere. There have been some technical difficulties at the Hand Raiser offices, but Ryan Meray at C! Tech Solutions got us back in the game&#8230;we&#8217;ll be at 100% capacity soon &#8211; but I digress. The real reason we&#8217;re here [...]]]></description>
		<link>http://hand-raiser.com/2010/07/21/direct-response-digital-mobile/</link>
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		<title>Direct-Response Digital: Online Video</title>
		<description><![CDATA[In my last post, I started on a bit of a rant, which has led me to do some research on digital direct response ad effectiveness. That research has gotten me all fired up to do the second post in the Direct-Response Digital series &#8211; online video.  In the product life cycle of technology, one [...]]]></description>
		<link>http://hand-raiser.com/2010/07/12/direct-response-digital-online-video/</link>
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		<title>Direct-Response Digital</title>
		<description><![CDATA[Every now and then, we hear at the Hand-Raiser Marketing offices get our dander up about something. Right now, I&#8217;m feeling like direct response has gotten a bad rap online. I&#8217;m going on a mission to either dispel or prove the theory that brand building isn&#8217;t the only type of advertising that is accepted in [...]]]></description>
		<link>http://hand-raiser.com/2010/07/06/direct-response-digital/</link>
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		<title>Cleaning Out the Cobwebs</title>
		<description><![CDATA[Life is funny. There are a multitude of universal truths that are relevant no matter what religion, faith, non-faith, philosophy, or lifestyle you lead. One thing that I&#8217;m learning is true, as I move into a new house, is that cleaning the space around you can effect you mentally. When was the last time you [...]]]></description>
		<link>http://hand-raiser.com/2010/06/28/cleaning-out-the-cobwebs/</link>
			</item>
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		<title>Facebook Fans</title>
		<description><![CDATA[If you regularly check the tech blogosphere, then you&#8217;ll notice that there has been an increased focus on the value of Facebook Fans to businesses. The catalyst to much of this discussion is a report from Syncapse, entitled &#8220;Value of a Facebook Fan.&#8221; I&#8217;m intrigued by the dollar value study of a tool that should [...]]]></description>
		<link>http://hand-raiser.com/2010/06/21/facebook-fans/</link>
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